Females in the press
A quick glance into the newest women's publication will quickly reveal new ways to look younger, leaner, and prettier. An article written by Michael Farreneheit. Jacobson and Laurie Anne Mazure titled " The Iron First: How Advertising and marketing Portrays Women" sheds mild on the excessive attention paid to a woman's appearance. The content states that " ladies have always been tested against ethnical ideas of beauty but advertising has joined makes with sexism to make images of the natural beauty ideal more pervasive, and more unattainable, than in the past before" (Jacobson and Mazur 211). The right image of women portrayed by advertisements is usually unrealistic, however it models standards that numerous women think they must adjust their appearance in order to attain. It is hard to examine a woman's magazine with no seeing by least one article regarding " trimming down" or " shaping up". Pounds is perhaps the most imperative facet of the ideal image of women, referred to by Jacobson and Mazur as " The Iron Maiden". The majority of women's publications feature some type of weight reduction article around the front cover. Headlines just like " The best way to Lose Weight" and " Lose almost eight lbs. by simply Thanksgiving! " are common when glancing down and up the grocery store magazine aisle. So much emphasis in content articles and advertisements is put on being slim and fit that little room is left for ladies of different designs. A diet system called Medifast asks the readers to " Picture themselves in a new wardrobe, dropping gown sizes on a monthly basis, enjoying looking for clothes, turning heads, feeling good again. " This advertisement, just like many others, promotes the misconception that joy comes from getting thin. Skinniness as delight can be as refined as before and after pictures that display a person noticeably more content after slimming down. The idea is clearly declared in other advertising such as a Mary Kay content that states " My own skin. My own eyes. My smile. Suddenly, every thing feels so right. Option beauty...
Mentioned: Botox Plastic. Advertisement. Do it yourself 1 November. 2006: forty five.
Brown, Howard. " Diet Pills, Purgatives and Harmful Methods. " Something Fishy. 16 Monthly interest 2006. 12 Nov 06\.
" We all want to Lose Weight, Yet Which Slimming pill is Right for you? " Women is World 01 Nov 06\: 52-53.
Hartlein, Bob. " Knifestyles with the Rich and Famous: Farrah Fawcett. " Star Journal 28 August 2006: 18.
Jacobson, Eileen and Lorie Mazur. " The Flat iron Maiden: Just how Advertising Shows Women. " Reading Lifestyle. 6th ed. 2006.
T 'Oreal Paris Makeup. Advertisements. Self 1 Nov. 06\: 15.
Mary Kay. Advertisement. Seventeen 2 Oct. 2006: 15.
Medifast Diet system. Advertisement. Girls 's World 4 Nov. 2006: 35
Neutrogena Anti Wrinkle Serum. Ad. Self you Nov. 06\: 42.