Unilever Revenue  Syndication Plan Composition

Sales & Distribution Hindustan unilever - File Transcript 1 . December SALES & DIVISION NETWORK OF HINDUSTAN UNILEVER 21, 2008 Sales & Distribution Network of Hindustan Uni Handle (HUL)- DOVE bathing Cleansing soap (Region: Kolkata) A marketing route performs the work of shifting goods by producers to consumers. That overcomes time, place, and possession breaks that individual goods and services from those who need or need them. Associates of the marketing channel execute a number of important functions just like forward movement of activity from the company to the customers(goods) & in reverse flow coming from customers to company (order, Payment). FMCG major HUL is the subsidiary of UNILEVER with a marketplace capitalization of $ 14 billion. HUL owns thirty-five of India's 150 the majority of trusted & powerful brands and is Marketplace Leader around categories • Fabric rinse, Personal rinse, Dish wash, hair rinse, skin applications, Talcum powders, packet tea, Jams • Number two: Toothpaste, instant coffee, ketchup The sales and distribution challenge of HUL HUL provides Seven million specific outlets throughout India (one for every 29 households) and 59% of such stores happen to be in non-urban India. HUL directly services over you million stores and contains a network of over 7000 Stockists and distributors. 1 2 . 12 , SALES & DISTRIBUTION NETWORK OF HINDUSTAN UNILEVER 21 years old, 2008 HUL's Approach to Circulation Direct Protection Indirect Coverage Streamline Syndication 2 a few. December PRODUCT SALES & DIVISION NETWORK OF HINDUSTAN UNILEVER 21, 08 S & D of HUL in Kolkata Hindustan Unilever in Kolkata covers the customers mainly while using combination of C& F and stockists who have indirectly handle the Stores. The company which is headquartered in Mumbai has appointed M/s Mitra Logistic Pvt. Ltd as the C & F agent for Easter region (West Bengal, Assam, Orrisa & Bihar). C & Farreneheit agents could be classified in 2 types, one with investment as well as the other with no investment. The without investment C& F agents are mere Forwarding agents and act as the...

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